Forget $30 açai bowls, vegans are finally getting their own wallet-friendly burger joint. Next month, St Kilda Road will open its doors to The Alley, a new vegan eatery that transforms the classic burger joint café into a 100 per cent vegan destination.
Aiming to minimise the gap between hardline vegans and those simply wanting to be more conscious of their food choices, The Alley will serve up fare that is fast, delicious and wholesome.
Owner Alexandra Pyke returned to Melbourne from the United States to set up the eatery, after successfully establishing New York City hot spots such as The Fat Radish (catering to the coolest of cool on the Lower East Side) and cocktail and oyster joint The Leadbelly.
Following the success of her NYC institutions, Pyke has returned home from a six-year jaunt to create what she sees as the next step in her entrepreneurial career.
Look forward to hearty favourites with a leafy twist, which Pyke says are “good for your body as well as your bank balance”. The seasonal menu features dishes such as a maple-bacon burger, mac ‘n’ cheese with coconut bacon, kelp noodle salad and an abundance of fresh juices, creamy smoothies, biodynamic wines and sweet treats to enjoy sans guilt.
“Plant-based eating doesn’t mean you have to miss out on taste,” adds Pyke.
Travis Walton Architecture, the talent behind such projects as Prahran’s Greene St Juice Co and R.A.W. studios in the CBD, is heading the design of the 35-seater venue, which aims to provide a haven for students, workers, and professionals amid the bustle of the business district.
Burgers will never be the same again.