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Media Release

For Immediate Release

New Guide For Melbourne - Fitzroy/Collingwood

Urban Walkabout is excited to announce the arrival of the brand new Urban Walkabout Fitzroy/Collingwood guide, the second in the Urban Walkabout Melbourne series. Tonight will mark the launch of the guide with celebrations and networking drinks at the Gertrude Street Enoteca in Fitzroy.

Featuring original artwork by local artist Carla Fletcher, whose portraits of local Melbournites grace the front cover of all guides in the series, the Urban Walkabout Fitzroy/Collingwood guide exhibit’s Urban Walkabout’s curating skills, showcasing outstanding designer boutiques, galleries, concept stores, cafes and restaurants. Additional Urban Walkabout guides for Melbourne are due for publication in 2012 covering suburb areas of St Kilda, Toorak/Armadale and South Yarra/Prahran/Windsor.

Established in 2006, Urban Walkabout publishes a series of handy, free, urban lifestyle guides and pocket sized maps of popular suburbs across a number of Australian cities (so far Sydney, Perth and Melbourne). Urban Walkabout guides are directed at urban explorers who are interested in seeking out true craftsmanship-quality and the great stories behind the things they purchase.

In addition to the guides, Urban Walkabout publishes a comprehensive website urbanwalkabout.com and a new smart phone app to bring you the mobile version of the well known and much loved pocket sized guides featuring a directory of destinations you will love to find from fashion, design, art and objects to cafes, restaurants and bars.

Find the complete series of Urban Walkabout city guides at most 3-5 star hotels in Melbourne (in display stands or behind the desk with concierge); Visitor Centres and airport business lounges nationally. Guides are available at featured stores in each area and distributed in each city locally via letterbox as part of Urban Walkabout’s commitment to encourage residents to shop local.

And don’t forget to join us on the new social media sites for Urban Walkabout Melbourne - Facebook and Twitter!

For further media inquiries please contact:

Brigitte Dagg
Marketing Coordinator
brigitte@urbanwalkabout.com
02 9698 4115

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